The culture you create for your organization may play an even greater role in your success than you think. The energy and behavior embraced by your organization allows for the accomplishment of your vision and mission. That said, you'll quickly realize that culture is a managed process not something that you can change or create overnight. It should define your organization's values, beliefs, rewards, discipline, and standard by which you define success. In simple terms, your culture becomes the "way we do things around here."
Affecting Cultural Change Through Collaboration
Coffee & Candor: Culture in Tough Times
Think Tank: Connecting Your Culture
When Good Culture Goes Bad